StayWell

StayWell pioneered the corporate wellness space more than 40 years ago to help lower health care costs. In 2017 StayWell approached us about a healthy update to their marketing. We started with a brand repositioning. Which led to a new logo for StayWell and its sister brand, Krames. Then we created a new style guide, tagline, website, videos, trade show booth, print ads, direct mail, holiday cards and more. All of which made the marketing feel contemporary and fully integrated. And we’re proud to help them illuminate the path to better health.


Brand Positioning
Identity
Website
Tradeshow Presence

Identity

Primary StayWell Logo

Primary Krames Logo

WEBSITE

2019 HIMSS CONFERENCE VIDEO

2019 HIMSS CONFERENCE BOOTH